Hennessy Kim Jones
EMOTINAL CURRENCY
Aspiration
VISIBLE BRAND ACTION™
The Hennessy X.O x Kim Jones experiential showcase artfully reflected and contemporarised the craftsmanship of the eau-de-vie—distilling newfound appreciation and aspiration into brand desire.
RESULTS
5.5 mil
REACH
387
LIMITED EDITION BOTTLES SOLD
101
PRESS CLIPPINGS
Hennessy’s oiled wrappers and cognac’s amber hue inspired the Cognac Pool design.
Hennessy’s oiled wrappers and cognac’s amber hue inspired the Cognac Pool design.
A Hennessy X.O x Kim Jones spatial projection takes over the space, and the exhibition begins.
A Hennessy X.O x Kim Jones spatial projection takes over the space, and the exhibition begins.
The host introduces guests to the timeless themes of cognac, couture, and craft.
The host introduces guests to the timeless themes of cognac, couture, and craft.
A guest favourite, the Cognac Pool offers a coveted photo setting.
A guest favourite, the Cognac Pool offers a coveted photo setting.
The Hennessy X.O x Kim Jones masterpiece has most guests mesmerised.
The Hennessy X.O x Kim Jones masterpiece has most guests mesmerised.
Everything this guest has experienced so far seems to transcend space and time.
Everything this guest has experienced so far seems to transcend space and time.
Guests embark on an immersive exploration as they make their way through the tunnel of the Vision Of Time, Tradition And Modernity.
Guests embark on an immersive exploration as they make their way through the tunnel of the Vision Of Time, Tradition And Modernity.
The Hennessy X.O x Kim Jones Limited Edition, the centrepiece of the exhibition—the iconic Hennessy X.O bottle reimagined in couture silhouette.
The Hennessy X.O x Kim Jones Limited Edition, the centrepiece of the exhibition—the iconic Hennessy X.O bottle reimagined in couture silhouette.
Spellbinding light and liquid installation utilising tiny bottles of eau-de-vie.
